What is quantum marketing?
"Mastering the New Marketing Mindset for Tomorrow’s Consumers" (2021), (Chief Marketing & Communications Officer of Mastercard)
How is AI involved in QM?
The traditional marketing methods are 4Ps (product, price, place, promotion). Those methods are not enough for today. Because technologies are expanding and media is closer to people rapidly, as an example AR/VR, IoT, Blockchain, and 5G. The trending tech is AI/GenAI. Quantum marketing, you have to learn consumers mindsets of tomorrow from data, and this can be done by AI. It can also augment the prediction.
For save time AI should learn the consumers' mindset/interests from data to perform quantum marketing through media, visually/verbally. AI will augment the future sale’s prediction as well.
0 Comments